Now Hiring - Visum, LLC - Director of Sales in Minneapolis, MN

Full description of the position

Director of Sales

Visum, LLC | 100% Remote | Full-Time, Direct Hire

$90,000 base + 20% Commission + Other Incentives + Draw + ($150K+ OTE) + 4% 401(k) match

About Visum

Visum has been in business for 22 years and is one of the top software providers in the rental industry. Weve grown every year, are financially sound, and currently have 13 team members across development, sales, and support. Were expanding the team in 2026 and beyond.

The Opportunity

This is a rare seat: real ownership of the sales function, a direct line to leadership, and a company that grows every year. Youll manage and grow the sales department while staying involved in day-to-day sales.

The current sales team has two members. One has 25+ years of rental experience and has worked for Visum nearly 10 years. We plan to add sales members when the time is right and we find the right candidates.

Were building FocalPoint Pro, a complete cloud-based rewrite of our flagship rental management platform. This is a greenfield project using modern .NET and Blazor on Azure, targeting launch in 2027. Our current customer base will be converted over the following 2 to 4 years.

What Youll Do

    Manage the sales department

    Grow revenue through new customer sales and add-on sales

    Stay directly involved in hands-on sales

    Develop leads from all sources, including but not limited to website inquiries, trade show leads, incoming calls, walk-in sales calls, CRM, and cold calls

    Conduct online and onsite demonstrations and close sales

    Partner with marketing to keep sales and marketing aligned

    Attend trade shows (2 to 3 per year)

Required Skills

    5+ years managing a sales team

    5+ years in software sales

    Marketing skills are a plus

    Strong written and verbal communication

    Attention to detail and a willingness to learn the rental industry

What We Offer

    $90,000 base salary

    Commission based on overall sales and individual sales

    Draw against commission, guaranteed for your first 3-months so you have a floor while you ramp

    4% 401(k) match

    100% remote, with a stable, growing company

    Small team, real ownership, and direct access to leadership

    No health or dental benefits offered at this time

How to Apply

Send your resume along with written answers to the questions below to [please apply online]. Applications without answers will not be considered. Please keep answers concise. A paragraph or two each is plenty. Were looking for real thinking, not textbook definitions, and we can tell the difference between your own words and copy-paste from Google or AI tools.

Questions

1.  How many years of sales management do you have and describe these current or past roles.

2.  How many years of software sales do you have, and what type of software?

3.  Describe your strategy to grow a company like Visum and the strengths you would bring.

4.  Describe some of your success stories.

5.  Describe the marketing experience you have and how it could be applied here.

6.  Are you willing to be hands-on? This role requires you to find prospects by calling, onsite visits, and conducting online and onsite demonstrations. It is not strictly managing team members.

7.  List your weaknesses.

8.  Additional comments.

Visum, LLC | www.visum-corp.com