Now Hiring - Confidential - Bilingual General Sales Manager in Bluffton, SC

Full description of the position

Bilingual General Sales Manager (Spanish/English) Confidential Automotive Dealership - Coastal Southeast Region About the Opportunity: A well-established, privately owned automotive group is seeking a dynamic and results-driven Bilingual General Sales Manager. This organization has built strong customer relationships across the Southeast and remains committed to exceptional service, operational excellence, and community impact. Position

Overview

: The Bilingual General Sales Manager will lead the overall sales operations of the dealership, driving performance, elevating customer satisfaction, and cultivating a high-achieving sales culture. This role requires a strategic, hands-on leader with strong automotive expertise and the ability to communicate fluently in both Spanish and English.

Key Responsibilities

:

• Lead, coach, and motivate the sales team to achieve sales goals and maximize dealership revenue.
• Develop, execute, and track strategic sales plans to drive business growth and market penetration.
• Build and maintain strong customer relationships to ensure satisfaction, retention, and referral business.
• Monitor market trends and competitive activity to identify opportunities and make data-driven decisions.
• Oversee the full sales process from lead generation to deal closing, ensuring efficiency, accuracy, and professionalism.
• Recruit, train, and mentor sales staff to enhance product knowledge, process execution, and overall performance.
• Collaborate with leadership to ensure alignment with dealership goals and operational standards.

Qualifications

:

• Fluency in Spanish and English (written and verbal required).
• Proven track record of success in automotive sales management , with demonstrated ability to exceed performance targets.
• Strong leadership skills with the ability to inspire, influence, and develop high-performing teams.
• Excellent negotiation, communication, and interpersonal abilities.
• Solid understanding of automotive retail operations, industry trends, and customer buying behaviors.
• Bachelor's degree in Business Administration or related field preferred (not required).

Benefits

:

• Competitive salary with an attractive bonus structure.
• Comprehensive health insurance and retirement benefits.
• Opportunities for career growth and professional development.
• Supportive, collaborative, and team-oriented work environment. We are an equal-opportunity employer, committed to fostering an inclusive workplace where talent thrives. Job Type: Full-time

Benefits

:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Opportunities for advancement
• Paid time off
• Professional development assistance
• Relocation assistance
• Retirement plan
• Vision insurance Experience:
• Management: 5 years (Required) Language:
• Spanish (Required) License/Certification:
• Driver's License (Required) Ability to Relocate:
• Bluffton, SC: Relocate before starting work (Required) Work Location: In person