Now Hiring - PEAK Technical Services Inc. - Director of Sales in Mars, PA

Full description of the position

# Tech-Pro-Admin-01 Director of Sales Position Summary The Director of Sales is responsible for leading and managing the sales function to deliver sustainable revenue growth and strong margins across all lines of business (equipment, remanufactured equipment, service, and PM contracts). This role owns the sales strategy, pipeline, forecasting, and day-to-day execution of the sales team while also maintaining and growing a personal book of business and key accounts. The Director of Sales reports to the General Manager (GM) and works closely with Operations, Service, Warehouse/Procurement, MIS, and Finance to ensure a disciplined end-to-end sales process from lead generation through quote, order, and handoff to delivery and service. This role is both strategic and hands-on: setting direction, building the team, actively managing the pipeline and deals, and directly driving results through their own book of business. Core Responsibilities Sales, Strategy, Planning & Results * Develop and execute the sales strategy to achieve revenue and margin targets by product line, segment, and geography; translate company and GM goals into clear targets and activity plans for the team while maintaining and growing a personal book of business. * Define and maintain a practical coverage model (territories, account ownership, roles) and support the annual budget process with grounded forecasts and key initiatives. * Own revenue and margin performance for the sales function, monitoring results by line of business (equipment, reman, service, PMs) and taking corrective action when off track, including for their own book of business. Team Leadership, Hiring & Performance * Build, manage, and, when necessary, restructure the sales team (outside/inside reps, account managers, and support roles) to match company needs and growth plans. * Own all key people decisions for the sales team--hiring, development, performance management, and termination--in alignment with the GM and company values. * Set clear expectations (roles, territories, goals, activity standards), run regular 1:1s and coaching sessions, address underperformance quickly, and drive a disciplined, accountable sales culture. Pipeline, Forecasting, Pricing & Deal Management * Own the full pipeline from lead to close: ensure opportunities are qualified, advanced, and accurately maintained in NetSuite/CRM, and run regular pipeline reviews to assess coverage and needed actions. * Deliver accurate monthly and quarterly forecasts with clear explanations of upside, downside, and risks; monitor key funnel metrics (win rate, deal size, cycle time) and drive improvement. * Own pricing discipline and deal structure: * Set and maintain price lists, discount structures, and guardrails with GM and Finance. * Review and approve discounts and larger/strategic deals to protect margins while remaining competitive. Customer, Market & Cross-Functional Collaboration * Own and deepen relationships with key and strategic accounts (major health systems, labs, universities, and partner channels) and support reps in complex or critical deals. * Work closely with Operations, Service, Warehouse/Procurement, and Finance to ensure realistic commitments on lead times, installs, and terms, and to ensure clean handoffs from sales to fulfillment and service. * Gather and communicate market feedback (competition, pricing, product needs, customer trends) to the GM and broader leadership team, shaping offerings, positioning, and go-to-market priorities. Process, Systems & Reporting Own the sales process and its integration with company systems: Define, document, and enforce a simple, consistent sales process from lead quote order * * handoff. * Ensure the team uses NetSuite/CRM correctly for quotes, approvals, and order entry. * Partner with MIS and Finance to improve sales workflows and maintain clean, reliable customer and opportunity data. * Maintain core sales dashboards and reports (pipeline, forecast, performance by rep/territory/product) and use them actively in managing the team. Qualifications * Bachelor's degree in Business, Marketing, or a related field preferred; equivalent experience considered. * 5+ years of B2B sales leadership experience, ideally in equipment, medical/lab devices, distribution, or technical service environments. * Proven track record of hitting or exceeding revenue and margin targets and building/managing a sales team. * Strong pipeline management and forecasting discipline, with experience using CRM/ERP tools (NetSuite experience highly preferred). * Demonstrated ability to enforce a structured sales process and disciplined pricing/deal decisions. * Experience working cross-functionally with operations, service, and finance to support reliable delivery and high customer satisfaction. * Strong communication, negotiation, coaching, and people-leadership skills, including managing, hiring, and terminating team members when needed. Benefits PEAK's benefit offerings available for our associates include medical, dental, vision, Flexible Spending Account (FSA), Dependent Care Savings Account (DCA), and 401K plan.PEAK believes that taking care of our team is essential for success and we are proud to provide benefits that enhance both your well-being and your future. Additionally, our associates may be eligible for Paid Sick Leave as required by Federal, State, or local laws. Equal Opportunity Employer (EEO) PEAK Technical Staffing is committed to creating a diverse and inclusive environment and is proud to be an Equal Opportunity Employer. PEAK does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status, or any other characteristic protected by applicable law. All employment decisions are made based on qualifications, merit, and business need. We encourage all individuals to apply. Candidate Privacy To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to [please apply online] [please apply online] AI Recruiting Disclosure We use AI-assisted tools to help review applications and compare your experience to job requirements, but all hiring decisions are made by human recruiters. You may request a human-only process or opt out of automated communication at any time. Required notices and our latest bias audit are available on our website:[please apply online] .