Now Hiring - Align Production Systems - DIRECTOR OF SALES in Chesterfield, MO

Full description of the position

Job Title: Director of Sales and Marketing Location: St. Louis, Missouri Department: Sales and Marketing Compensation: 70% base salary, 30% performance bonus. Market competitive. Travel Requirement: Up to 33% Job Summary Align Production Systems is seeking a hands-on, balanced Director of Sales and Marketing who can both lead from the front in winning Engineer-to- Order (ETO) work and build a disciplined, accountable sales organization. This role is central to our growth. You will be expected to: * Engage directly in high-value deals, earning the trust and respect of the sales team by demonstrating excellence in ETO sales leadership. * Build accountability across expense management, CRM usage, negotiating, and purchase order review. * Drive growth initiatives and sales operations discipline without losing sight of the ultimate goal--winning profitable deals and building backlog. With over 50 years of innovation, Align is a leader in heavy industrial automation--working with aerospace, automotive, construction machinery, electrical, and general manufacturing customers. We engineer and manufacture custom production solutions--including advanced AGV systems--that enhance efficiency, safety, and productivity. We design it, we manufacture it, and we support it. At Align, leadership is rooted in three principles: Create Clarity, Generate Energy, and Deliver Results. The right candidate will embody these principles, balancing front-line sales leadership with the discipline to scale our business for long-term success. Key Responsibilities Lead from the Front in ETO Sales * Personally engage in and support complex, engineer-to-order sales pursuits. * Model strong deal-making skills, including negotiation, application understanding, and order performance. * Coach the sales team through ETO best practices, showing how to win work while building customer trust. Build Sales Accountability & Discipline * Enforce CRM usage, sales process discipline, and pipeline visibility. * Drive accountability in expense management, purchase order review, and deal profitability. * Ensure sales processes are consistent, scalable, and aligned with growth initiatives. Strategic Leadership * Develop and execute a sales and marketing strategy that balances short-term wins with long-term expansion. * Align the sales, estimation, application development, and post-sales support teams to drive results across the customer lifecycle. * Partner with marketing to build campaigns and materials that support brand awareness, lead generation, and sales execution. Team Development & Culture * Lead a North American remote sales team with clarity, energy, and results. * Balance performance expectations with an engaging, supportive culture that retains talent and builds future leaders. * Foster collaboration across sales, engineering, operations, and service teams to ensure success on every order. Qualifications * Bachelor's degree in Sales, Marketing, Business Administration, or related field (MBA preferred). * 10+ years of experience leading sales in industrial/capital equipment, ideally with ETO exposure. * Proven success leading teams in both sales execution (closing deals, growing backlog) and sales operations (process, accountability, CRM discipline). * Strong negotiation, communication, and relationship-building skills. * Demonstrated ability to simplify complex challenges into actionable strategies. * Experience leading remote and cross-functional teams. * Proficiency in CRM and sales analytics tools. Preferred: * Direct experience in ETO or capital equipment industries. * Deep knowledge of North American industrial markets. What Success Looks Like in This Role * You are respected by the team because you've been in the trenches with them. * Deals are being won and backlog is strong. * Sales processes, CRM adoption, and accountability are visible and consistent. * The sales organization is scaling effectively--we 're growing not just by hustle, but by disciplined execution.