Now Hiring - Salamander DC Employer, LLC - Director of Sales & Marketing in Washington, DC

Full description of the position

JOB OVERVIEW As the Director of Sales and Marketing, you will lead the sales and marketing efforts of the Salamander Hotel in Washington D.C. Your role will be critical in driving revenue, increasing market share, and promoting the hotel's brand and services. You will be responsible for creating and implementing effective sales and marketing strategies, managing the sales team, and ensuring the hotel's continued success in a competitive market. KEY RESPONSIBILITIES Strategic Planning: * Develop and execute strategic sales and marketing plans to achieve short and long-term revenue goals. * Analyze market trends and competitor activities to identify opportunities and challenges. Team Leadership and Management: * Lead, mentor, and develop the sales and marketing team. * Set clear objectives, evaluate performance, and provide feedback and coaching. Sales Activities: * Direct and coordinate all sales efforts, including but not limited to, direct sales, catering sales, and room sales. * Establish and maintain relationships with key clients, industry partners, and stakeholders. Marketing and Branding: * Oversee the development and implementation of marketing campaigns, promotional materials, and digital marketing strategies. * Ensure brand consistency and high standards in all marketing and communication efforts. Revenue Management: * Collaborate with the revenue management team to optimize pricing strategies and ensure maximum occupancy and average rate. * Monitor sales performance and adjust strategies as necessary. Budget and Reporting: * Manage the sales and marketing budget, ensuring cost-effective spending. * Prepare and present regular reports on sales and marketing performance to senior management. QUALIFICATIONS * Bachelor's degree in Business Administration, Marketing, Hospitality, or related field. * A minimum of 5-7 years of experience in sales and marketing, preferably in the hospitality industry. * Proven track record of developing and executing successful sales and marketing strategies. * Strong leadership skills with experience managing a team. * Excellent communication, negotiation, and networking skills. * Knowledge of the local market, hospitality trends, and digital marketing. * Ability to work collaboratively across departments and with executive leadership. Preferred Skills: * Advanced degree in a related field. * Experience working in the luxury hotel sector. * Familiarity with CRM and sales software. The Director of Sales and Marketing at the Salamander Washington DC Hotel will play a pivotal role in driving the hotel's business success and maintaining its prestigious reputation in the hospitality industry.