Industries:

• Hospitality and Tourism: Las Vegas is renowned for its hospitality and entertainment industry, including hotels, resorts, casinos, and entertainment shows.
• Gaming: The city is a major hub for the gaming and casino industry, attracting tourists from around the world.
• Convention and Trade Shows: Las Vegas hosts numerous conventions and trade shows, contributing to a robust industry for event planning and services.
• Technology: The tech sector is growing, with a focus on innovation in hospitality and entertainment technologies.

Population:

• As of my last knowledge update in January 2022, Las Vegas' population was around 651,319 people.
• The population is diverse, with a mix of residents and a substantial number of tourists throughout the year.

Social Environment:

• Las Vegas offers a unique and vibrant social environment with its world-renowned nightlife, entertainment, and events.
• The city has a diverse culinary scene, with celebrity chefs and a variety of dining options.
• While known for its entertainment and excitement, Las Vegas also has a strong community with local events and activities.

Major Companies:

• MGM Resorts International: One of the largest casino and resort companies globally, with a significant presence in Las Vegas.
• Caesars Entertainment: A major player in the gaming and entertainment industry, operating numerous hotels and casinos in Las Vegas.
• Las Vegas Sands Corp.: A multinational casino and resort company, historically with a strong presence in Las Vegas (note: as of my last update in 2022, Las Vegas Sands Corp. has sold its Las Vegas properties).
• Zappos: An online shoe and clothing retailer, headquartered in downtown Las Vegas.

Sales Opportunities:

• Hospitality and tourism-related sales opportunities are abundant due to the city's status as a major tourist destination.
• Gaming and casino-related sales can thrive given the city's reputation in the industry.
• Opportunities in technology sales, particularly in entertainment technologies, may find a growing market.

Challenges:

• Economic reliance on tourism may lead to fluctuations in demand.
• The highly competitive nature of the hospitality and entertainment industry may require strategic and targeted sales approaches.