Now Hiring - Inspira Marketing - Media And Communication Digital Account Director in Carlsbad, CA

We are a team of compassionate, inspired individuals proud of our varied business, brand and marketing expertise. A team united in our continual search of enrichment, unwavering enthusiasm for our craft and dedication to sharing our knowledge.

We value creativity and believe that it is key to our unique approach. We aspire to influence, and inspire people through our experience, our storytelling and our (Illimitable, unbridled, infinite, boundless) wisdom….And never take ourselves too seriously, because we wouldn’t be here if we didn’t like to have fun.

Above all else, we believe in a life of balance and passion, placing love, joy and happiness of equal importance at the top of our lists. At the end of the day this is how we live our lives, and this is the spirit that we bring to the work that we do.

As the Digital Account Director, you are responsible for overseeing all aspects of our Digital/Social client relationships including strategic planning, project management, coordinating with cross-functional teams, and data analysis to meet a client's intended goals. You will tap into your creative problem-solving and data-first skillset to ensure the success of your campaigns and management of your Client Success team.

In this role you will liaise with clients at a senior level on a day-to-day basis, establishing yourself as an external influencer marketing industry expert. You will oversee the client experience, working with your internal support team to ensure positive CSAT and client growth.

Responsibilities

This role will support teams across the agency and will be based out of our Carlsbad, CA office.

• As a Digital Director, this role will oversee developing insights-based strategies for our clients while also running day-to-day account activities to ensure our digital programs are integrated with all teams and executed seamlessly
• The ideal candidate is passionate about and is immersed in the full digital landscape, knows how to translate data into insights for brands, has strong writing skills, and can manage multiple client accounts
• Work closely alongside leaders of the Digital Practice and teams across the agency to help enhance social offerings for our clients to ensure agency is evolving and staying ahead of the curve
• Execute multiple facets of client programs including social strategy development, paid media strategy development, content development, influencer programming, campaign execution, and analytics and reporting to help clients meet their business objectives
• Deliver client-ready materials including plans, memos, proposal decks and timelines
• Analyze key metrics and propose strategies and optimizations as needed to maximize program KPIs across all relevant platforms such as Twitter, Facebook, Instagram, Tik Tok, etc...
• Research and understand relevant industry experts, influencers, competitors, target audience and users as it relates to each client
• Participate in new business research and proposals as needed
• Oversee activity reports and account management needs for clients

• 10+ years of experience that includes social media marketing, content strategy and development, and paid social media management
• Client Management: Strong experience as the client lead, spearheading the strategy and execution of integrated accounts including experience seamlessly incorporating corporate/consumer/digital strategies
• Strategy: Strong strategic thinking and experience developing programming and plans from research to strategy to tactics and measurement
• Results-Driven: Proven track-record of delivering high-impact social/digital media marketing results for clients/accounts
• Account/Client Management: Ability to “get smart quickly”- understand and learn different business sectors swiftly; ability to anticipate client needs and prepare in advance, troubleshooting clients’ problems as they arise; ensure that all accounts are strategically on target with clients’ business objectives
• Team Management: Ability to manage multiple mid-large accounts and teams of 6+ members cross-function and cross-geography; drives results and guides junior team members and works alongside practice leader to provide top-tier strategic counsel to account teams

The base compensation range for this job classification is between $120,000.00 and $150,000.00. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related skills and qualifications, length of service and geographic location. This job classification is bonus-eligible, with bonus potential subject to applicable bonus plan terms and conditions.

This position offers incentive opportunities plus full benefits including Medical, Dental, Vision, 401k with match, PTO time and more!

Inspira Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, genetics, pregnancy, protected veteran status or other characteristics protected by applicable federal, state, or local law.

Inspira is committed to providing reasonable accommodations to qualified individuals with disabilities and for other reasons in the employment application and hiring process, in accordance with applicable law. To request an accommodation please contact [please apply online].