Now Hiring - Wickshire Senior Living - Regional Director of Sales and Marketing in Fort Lauderdale, FL

Full description of the position

Job Summary:

Assists the sales and marketing department in meeting all budget and occupancy expectations. Works closely with the VP, Sales & Marketing in the development and execution of the marketing plans in the assigned region.

Essential Functions:

1. Oversees and directs the sales efforts for multiple communities within region.
2. Responsible and accountable for meeting and exceeding the occupancy and revenue goals. Supports the professional development of community sales associates and provides coaching related to selling skills, pipeline management and sales execution.

3. Fosters a strong sales performance culture across the region.
4. Successfully manages sales performance within the assigned region. Monitors occupancy trends and ensures execution of sales activities by team members.
5. Leads region alignment around competitive positioning and marketing plans.
6. Achieves and exceeds all occupancy and revenue goals for assigned region.
7. Oversees creation of region business development and lead generation plans, ensuring coordination between communities to provide optimum results without duplication of resources.
8. Assists in interviewing, hiring and onboarding of all sales staff in the assigned region of communities.
9. Oversees completion of the marketing plan and budget for the region.
10. Assesses local markets and competitive positioning within assigned region and makes pricing and incentive/discounting recommendations.
11. Monitors sales performance expectations and gaps at the community and region level. Reviews and analyzes sales reporting/dashboards on a daily, weekly and monthly basis to ensure accuracy and to identify performance improvement opportunities. Coaches sales team members of appropriate actions in response to performance issues.

12. Assesses the knowledge, skills and abilities of sales staff on an ongoing basis. Coordinates regular skill training and reinforcement to address gaps and opportunities. Conducts coaching observations of sales team members to evaluate sales behaviors and skills.

13. Visits each community within region on a scheduled basis and as approved by VP of Sales & Marketing.
Partners with on-site sales teams and Executive Directors in the execution of the sales and lead generation programs and strategies to achieve and maintain full occupancy.

14. Completes all mandatory compliance, HIPAA and state and federal regulatory training as required.
15. Maintains appropriate degree of confidentiality.

This job description represents an overview of the responsibilities for the above referenced position. It is not intended to

represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/ her supervisor.

Education and Experience:

• Bachelor’s Degree from a four-year college or university; or four to five years related experience and/or training; or equivalent combination of education and experience.

Certifications, Licenses, and other Special Requirements:

• Works on short-term assignments across the country. This job is 85% travel based.

Knowledge and Skills:

• Exhibit good time management and organization skills.
• Possess the ability to handle complex issues.
• Demonstrate strong interpersonal communication skills.
• Proficient in Microsoft programs (Word, Excel and Outlook).
• Uphold the principles of our mission: Making life better by connecting people with purpose and community.
• Express compassion for residents, staff and guests on a consistent basis.
• Must possess the ability to make independent decisions when circumstances warrant such action.

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday
• On call

Application Question(s):

• What is your desired annual salary?

Experience:

• Sales: 3 years (Preferred)
• Senior Living: 3 years (Preferred)

Willingness to travel:

• 75% (Preferred)

Work Location: Multiple Locations