Now Hiring - Dean Dorton Allen Ford, PLLC - Marketing & Business Development Specialist in Louisville, KY

Marketing and Business Development Specialist – Accounting Software

Location: anywhere

Looking for somewhere to make an immediate impact with your marketing skillset? Show off your marketing expertise working with one of the largest full-service accounting and business advisory firms in the Southeast at Dean Dorton. We are looking for someone who is detailed oriented, works well independently and in team settings, and enjoys executing marketing plans, preferably with a background in accounting software.

At its core, the Dean Dorton experience is about YOU! Challenge yourself and own your career when you join us at Dean Dorton where we are innovating together.

What’s in it for You?

Reporting to a Marketing and Business Development Manager for Technology, you will work closely to execute marketing content and collateral focused on the accounting software service line for the firm, specifically Sage Intacct.

• Fulfilling job working with a skilled marketing and business development team
• One-on-one relationships with firm leadership
• Dedicated learning plan and educational training with opportunities to stay current with marketing and demand generation best practices
• Support firm-wide initiatives, marketing, and sales team members
• Market-leading compensation with structured bonus plan

What You’ll Be Doing

• Develop and execute marketing campaigns for accounting software in line with strategic goals including e-newsletters, webinars, blog posts, press releases, and more
• Create other lead-generation content such as case studies, e-books, and surveys
• Collaborate with internal teams to manage marketing assets, design, execution, and analysis along with sales pipelines
• Coordinate various aspects of events such as tradeshows and client appreciation events
• Assist with reporting for various business development efforts and partner funds
• Perform market research and special projects as needed

The Fun Stuff

Work isn’t all work! We want to make your experience at Dean Dorton a great one. From your health and happiness to your long-term satisfaction, we focus on YOU! A few highlights are listed below:

• Health insurance – medical, vision, dental
• Flexible work environment (we’ll discuss if you prefer to work in-office or remotely depending on your location)
• Unlimited Paid Time Off (PTO)
• Paid family leave, medical leave, and maternity/paternity leave programs
• Retirement benefits – 401(K) match and best-in-class automatic profit sharing
• Telemedicine, mental health resources, and wellness program reimbursement
• Life insurance and disability insurance

Preferred Qualifications:

• Bachelor’s degree in marketing, business, or related field
• One to three years of experience in marketing/digital marketing with proven abilities to strategize, plan, execute, and measure demand generation efforts
• Proficient in working with email marketing platforms, CRM systems, WordPress, Google Analytics/SEO, and other communication tools
• Strong organizational and communication skills along with ability to multi-task and meet deadlines while collaborating with team members onsite and remotely
• Must be a self-motivated individual comfortable working in a fast-paced, high-growth environment with limited oversight on multiple projects at once
• Understanding of B2B marketing, demand/lead generation, and marketing strategies
• Knowledge and skill in sharing perspectives to educate and align audiences
• Experience or working knowledge of Adobe Creative Suite (InDesign, Photoshop) or other design tools a plus

Dean Dorton is an Equal Opportunity Employer. We’re committed to growing and empowering an inclusive community within Dean Dorton and our industry which is why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives across our organization. We encourage you to apply for our available positions, even if you don't necessarily check every box on the description.

Dean Dorton. Innovating Together.