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Account Executive in Boston, MA


AppNeta, Inc.

Base Salary: At least $60,000
Total Comp: $120,000 to $150,000
Industry: Software
Benefits: Yes
Customers: All
Car Allowance: No
Sales Cycle: salesCycle
Travel: No Travel
Massachusetts: Boston


Apr 23, 2018

AppNeta is a fast-growing, international technology startup that is poised to take advantage of the massive performance monitoring marketplace sized by Gartner as $3.5B in 2017. AppNeta has been named to the Inc. 5000 Fastest-Growing Private Companies list four years running, and has won numerous awards in the Boston market, including BBJ’s Best Places to Work and BostInno’s Coolest Companies.

Account Executive

We’re looking for an Account Executive who is a hunter and experienced in selling software solutions to executives at either large or small companies, enjoys getting to know the “ins & outs” of a technology, and then communicates the value it can bring to the marketplace. You'll operate independently and make timely decisions in an ambiguous, fast-paced environment. If you're a creative, energetic and a self-starter, intimately familiar with the enterprise sales cycle and can use solutions-based software sales skills to drive deals forward and compress decision cycles, and have a track record of proven sales success and an interest in sharing your expertise with a fast growing team, then this is the role for you!

Job Responsibilities:

  • Penetrating targeted accounts, uncovering and analyzing customer needs, developing solution/value propositions, negotiating terms, and closing business
  • Managing and forecasting sales activity in
  • Contacting, creating, and qualifying new buyers, leads, and sales opportunities
  • Generating new business in new accounts and upselling existing accounts
  • Identifying critical business challenges of prospects and customers
  • Adding customer equity by creating valued business partnerships with customers, proactively identifying business opportunities for the customer, and conveying a firm understanding of customers’ business and political drivers


  • 3 to 5 years’ experience in direct sales (B2B and/or enterprise software sales)
  • Experience managing a new business quota from $800,000+
  • Bachelor’s degree in Business Administration, Computer Science or related field preferred
  • Travel requirements: 10% or greater

Additional Skills:

  • You have a zest for market insight, competitive movement & customer buying trends; and, the ability to quickly assimilate and apply new information
  • You are a master at mobilizing available internal resources to achieve sales and organizational goals
  • You proactively leverage your sales engineers & sales leadership to accelerate sales velocity
  • Experience in NPM a plus

About AppNeta:

AppNeta is the leader in proactive end-user performance monitoring solutions built for the distributed enterprise. With AppNeta, IT and Network Ops teams can assure continual and exceptional delivery of business-critical applications. AppNeta’s SaaS-based solutions give IT teams essential application and network performance data, allowing them to continuously monitor user experience across any application, network, data center or cloud.

At AppNeta, we take application and network performance seriously without taking ourselves too seriously. We are big believers in a work-hard, play-hard culture. We offer everything from catered lunch and free snacks to commuter benefits and generous maternity/paternity leave, and we pride ourselves on providing a challenging yet fun and collaborative environment. For more on our company culture, perks, and benefits, check out our website:

About AppNeta’s office locations:

  • Boston:  Located just steps from South Station in the heart of the Innovation District, AppNeta’s Boston office is home to our Sales & Sales Engineering, Marketing, Customer Success and G&A teams.
  • Vancouver: One block from Waterfront Station in the heart of historic Gastown, AppNeta’s Vancouver office is home to our Product, Engineering and Customer Success teams.