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Business Analyst in Paterson, NJ

This job is no longer available from pdvWireless
Find similar jobs: Communications jobs near Paterson, NJ
COMPANY

pdvWireless

Base Salary: At least $60,000
Total Comp: $60,000 to $80,000
Location:
Industry: Communications
Benefits: Yes
Customers: All
Car Allowance: No
Sales Cycle: salesCycle
Travel: No Travel
New Jersey:, Paterson

JOB DESCRIPTION

Jul 05, 2017
pdvWireless is a leading provider of mobile workforce management solutions and has now become the only nationwide licensee of spectrum focused on launching a state-of-the-art two-way radio network dedicated solely to serving businesses. A company led by wireless industry veterans; we have been providing world class wireless business solutions for over 10 years. Our customers range from small and medium size businesses to Fortune 500 companies. Our solutions and dispatch network significantly increase the productivity and efficiency of field-based workers leading to higher revenue and improved call center and dispatch operations.


Business Analyst
Summary:

Marketing Business Analyst will be responsible for marketing operations, marketing campaign implementation, reporting and analysis, and building process improvements.
Key responsibilities include managing multiple marketing campaigns, reviewing and analyzing campaign performance, building standard and custom reports, improving prospect lists, and ensuring operational processes support all marketing initiatives


Responsibilities:

Manage operations for company-wide marketing campaigns including campaign set up, creative integration, platform testing, launch optimization, prospect UX and engagement, and campaign analysis metrics.
Review and analyze campaign performance- define, monitor and analyze key performance metrics and use data to identify new opportunities, generate incremental revenue and improve marketing operational efficiencies.
Conceptualize and build standard reports and dashboards that are simple, visually appealing, yet showcase a powerful story. Create presentations that are succinct and crisp, with a balance of high-level insights for executives, and a detailed enough view for team discussions.
Develop qualified prospect lists including expanding leads in all markets, focusing on key decision makers, leveraging proven data sources, and utilizing existing customer base to clone high value opportunities.
Act as the marketing technology lead to upgrade and develop tools, technology and capabilities essential to supporting marketing operations such as audience segmentation, campaign management, content management systems, analytics and reporting, A/B testing platform and surveys.

Qualifications:

Bachelors Degree required.
3-5 years of marketing campaign experience including knowledge of direct and indirect initiatives, campaign management, database marketing, email marketing and marketing program implementation is also required.
3-5 years of technical experience (e.g. MS Dynamics, data management, java, tableau, integration, business intelligence) and email management (e.g. Click Dimensions, HubSpot, Oracle Eloqua or comparable system)

At pdvWireless, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture. Those who, are self-directed learners and have the drive to make a difference are invited to apply.